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    Metroleads helped Rama Group Achive 100% Tracking of all Customer Communication

    Challenges

    • Lead duplication causing confusion among internal and external teams
    • Incorrect Tracking of Leads coming from various marketing sources
    • Incorrect Analysis and reporting due to lead duplicity and absence of MIS Manager
    • Unavailability Tangible CAll Analysis as outgoing and incoming call information was shared manually
    • Complex Lead Lifecycle Management
    • Zero Visibility on Lead Nurturing

    Solutions

    • Implemented MetroLeads in January 2020 with Knowlarity integration for incoming call tracking
    • Implemented MetroTracker* Solution to track outbound calls made by sales team from their mobile phones
    • Developed custom reports
    • Set-up automated email updates for monthly and daily analysis of source and lead conversion
    • Conducted extensive hand holding and onboarding exercises with multiple review sessions to acquaint sales team with MetroLeads System and improve their efficiency

    About Rama Group

    Rama Group’s success can be traced to our willingness to consistently innovate and evolve; enabling us to present property buyers with solutions that answer their specific needs in terms of amenities and reasonable budgets.

    Headquarters

    Pimpri, Pune

    Vision

    To serve the society by creating luxurious residential and commercial spaces that are high on quality, affordability, and are delivered on schedule. Each home is a quality product that promises a lifetime of satisfaction.

    Impressive Results

    01

    Leads to site visit conversion stands at 13% as compared to 8% previously

    02

    New lead turnaround time reduced to 20 mins as compared to 2 hours previously

    03

    12% increase in booking

    MetroLeads specializes in providing lead management and customer engagement solution and helps organizations accelerate their productivity and efficacy of their teams